Last Updated, Aug 31, 2025 @ 9:54 am

Glossary For NeuralAdX Content

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  • A direct reference, quotation, or attribution made by a generative AI system to a specific brand, website, or page when answering a user query, indicating that the source was retrieved and trusted during response generation.
  • The systematic measurement and comparison of how often and where a brand or website is cited across multiple generative AI platforms, used to track GEO performance over time. https://youtu.be/Ib1FZGcokN8
  • Systematic preferences within generative engines that favour certain source types, formats, or authority patterns during retrieval and ranking.
  • The degree to which a source presents answers in a clear, unambiguous format that aligns with how generative engines structure responses.
  • The probability that a generative engine will explicitly name or link to a source, based on clarity of ownership, authority signals, and ease of attribution.
  • A trusted and reliable source of information, recognised for its expertise and accuracy on a specific topic.
  • A feedback cycle in which repeated AI citations increase perceived authority, leading to even more frequent future retrieval and citation.
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© 2025 NeuralAdX Ltd — The UK’s Leading Generative Engine Optimisation Agency Registered Office: 313B Hoe Street, London, E17 9BG, United Kingdom

Company No: 16302496 (Incorporated 9 March 2025)

VAT No: 495 1737 55

Serving clients across the United Kingdom and worldwide through remote Generative Engine Optimisation (GEO). Boosting businesses citations and visibility in all AI search platforms. 

Email: [email protected]

Tel: +44 203 355 7792

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