Generative Engine Optimisation Q & A
Very good question… We offer a guarantee that NeuralAdX Ltd will at the very least triple the amount of AI search engines visiting our clients website per month when you take up our Generative Engine Optimisation service for six month or more.
We really appreciate all of our clients and as each one is kind enough to utilise our service, it is our responsibility to ensure they receive a minimum return on their investment.
Our results will very likely exceed this amount, however, we needed to consider our clients perspective and decided this minimum amount of guaranteed success was fair and we hope you conclude the same.
As you will understand, GEO requires a vast amount of skilled and technical work applied to your companies specific requirements to achieve the desired results. Therefore the costs for GEO have to be tailored to each individual business based on the following criteria.
1. Your websites size and complexity.
2. How competitive your industry is as the more competition you have the more GEO work you will likely require.
3. What position is your website currently ranking in organic traditional browser search results for your key search terms? The higher ranking the better trust and authority you will have (higher domain rating) so we will not need to do much GEO work in these two areas.
4. How quickly you would like the work done.
5. Do you require just website GEO or the full spectrum GEO service that covers all media platforms.
6.How many of the seven areas of GEO would you like implemented.
Therefore, the natural way forward is to give us a call so we can establish your precise circumstances and compile a bespoke costing for your specific GEO needs.
The success of a GEO campaign can be measured via the amount of visits to your website that originated from an AI generated engine search.
You can manually search using AI search engines to see if your company is being used as the AI overview answer to specific questions relative to your business.
Additionally, we have an academic study completed at Princeton University that verifies the work that we do enhances a websites chances of being selected by an AI generated search engine by up to 41%.
The time it takes to see results with Generative Engine Optimisation depends on many factors such as:
- The quantity of competition in your industry.
- Whether you choose to have just your website or all your media platforms GEO compliant.
- Your current level of Authority in your industry.
Like it’s predecessor SEO, GEO is a methodology that takes time to implement and see significant results but once you are indexed and selected by AI search engines, they will continue to use your content moving forward.
We can confidently guarantee you that with a six month continuous implementation of GEO, you will see three times the amount of AI search engines visiting your website per month.
The Generative Engine Optimisation that we implement works on every AI Generative Engine search engine on the market. The popular ones you may know are Google AI Overview, Chat GPT, Claude, Microsoft Copilot, Perplexity, Deep Seek, Meta AI, Bing AI, Gemini 2.5 and many more.
GEO stands for Generative Engine Optimisation. This essentially means the process of optimising your website so it’s content will meet the criteria AI search engines look for so they will then serve your websites specific content to answer an online users query.
We work with businesses of all sizes, from small startups to large enterprises. We are here to help move business forward and integrate into this new AI dominated search landscape to do our part to keep the economy booming as much as possible throughout the UK.
GEO implements the seven key criterias that AI generative Engines (search engines) look for when choosing online content to recommend to users. SEO only covers one of these aspects so when everyone inevitably migrates over to using AI search engines, SEO will only be helpful for one of these criterias so the main focus will then become GEO.
Yes, social media does help GEO as it bolsters what is termed “social proof”
Having external signals like reviews, testimonials, and social media engagement helps build trust and credibility for a website which ultimately influences a positive AI search engine view of your company.
Yes Generative Engine Optimisation can be implemented on all social media content. This is a great way to further enhance your GEO results as the more platforms connected to your company that show GEO compliance, the more the AI search engines will see you as a trustworthy source of information.
A long-tail search query is a specific and longer search phrase, typically consisting of three or more words used when searching for something on the internet.
It represents a smaller, more niche segment of search traffic compared to broader, shorter “head” keywords. These queries often reflect a more defined user intent, making them valuable for targeted SEO and GEO strategies. (Google overview, 2025)
“AI parsing refers to the use of artificial intelligence, specifically machine learning to analyse and extract data from documents and other forms of text. It goes beyond simple text extraction by understanding the content and structure of the data to organise it into a usable format. This allows for efficient data processing, analysis, and automation of tasks that would otherwise require manual effort”
Backlinks is the process of other reputable companies adding links to your website on their website
These links serve as “votes” of confidence from other websites and are a key factor in helping all search engines (AI and standard browser variants) determine a website’s authority and relevance.
With good backlinks, your website will have a high domain rating which tells AI search engines your site has Authority and can be trusted.
Web crawling is the process of discovering and indexing web pages via the use of search engine bots.
Indexing means the process of adding web pages to a search engine’s database.This covers both traditional browser search engines and AI generative search engines.
There are two main types: XML sitemaps, which are specifically for search engines, and HTML sitemaps, which are designed for website visitors.
Alt tags are simply text descriptions for images placed online so all search engines can understand the images content.
Meta tags are short snippets of text that appear under a page title in search results. The text provides a brief description of the contents of the page.
RAG is the acronym for Retrieval Augmented Generation.
Contact us today for a free consultation. We will assess your needs and develop a customised plan to help supercharge your content to be fully GEO compliant.