REACH THE TOP OF THE AI SEARCH RESULTS
Welcome to NeuralAdX Ltd, the home of AI Generative Engine Search Optimisation. We are the early adopters of learning how GEO (generated engine optimisation) works and developing the key knowledge and technical skills required to alter and add online content for you to ensure that it will be seen, cited and referenced by all AI search engines to users queries.
The best example of this for most people is the Google overview result that appears at the top of a users search result when using Googles browser. Previously, there would have been paid advertisements at the very top, but now this has changed as Google is now using a AI Generative Engine Search (Google Overview) to determine what the top result will be.
Considering statistics show that in the last year (May 2024 to May 2025) Google owned 93.67% (statcounter, may 2024-2025) of the search engine market share, this now means that Generative Engine Search Optimisation will become the new SEO. Especially when you add into mind the other Generative Engine Search engines that take up the rest of the search engine market share such as Chat GPT, Perplexity, Claude, Meta AI, Bing, Microsoft Co-Pilot and many more which are growing in popularity.
The final confirmation that Generative Engine Search Optimisation is the future, was when Google announced in their I/O conference keynote speech on May 20th 2025 that they are going to release a new Google AI Mode search. This search option will be added to their browser as the first option on the toolbar, which shows clear intent to guide user behaviour further into the path of AI search.
With all the above taking place, we could confidently conclude that there is a huge emerging market developing for Generative Engine Optimisation. So we took it upon ourselves, to comprehensively research and learn the key knowledge and technical skills required to be able to provide this very specialised service for all business sectors throughout the UK.
A key part of our Generative Engine Optimisation strategy derives from Academic studies completed at Princeton University. This extensive case study used 10,000 AI generative engine search tests with certain Generative Engine Optimisation techniques applied to their online content. It was shown that their online content improved it’s chances of being cited as the featured snippet (aka AI overview) by multiple AI Generative Engines by up to 40%.
This improvement on it’s own presents a huge opportunity for every business owner who implements Generative Engine Optimisation and we are here to provide this revolutionary service to ensure that businesses thrive in this new and exciting era of artificial intelligent search.
GENERATIVE ENGINE OPTIMISATION
NeuralAdX Ltd
"Generative Engine
Optimisation Service"
Generative Engine Optimisation has now become more important than SEO in many peoples view as millions of online users are rapidly transitioning from traditional browser search into the new AI Generated Search Engines such as Chat GPT, Perplexity, Microsoft bing, Claude and Google overview.
This of course has created a huge demand for Generative Engine Optimisation services which is our speciality.
Our comprehensive service page tells you all about what we do and you will be taken there by clicking the learn more button below.
What Is Generative Engine Optimisation? Why It Matters?
Generative Engine Optimisation is the new formatting and structuring of content so that the new AI search engines such as Chat GPT, Perplexity, Claude, Google overview etc will use your content as their answer to user queries. Generative Engine Optimisation will become hugely important when Google release their Google AI Mode search on their search engine. Therefore, early adoption of this practice will be crucial for business to compete at the top of the sector they specialise in.
If you would like to be more informed about what Generative Engines (aka answer engines) are and why they matter. You will appreciate viewing the dedicated page we have constructed for you by clicking the learn more button below.
Google AI Mode Search Optimisation
Google AI Mode is Googles impressive response to their main search engine competitors such as Chat GPT, Perplexity, Claude and Microsoft bing.
If you would like to be more informed about Googles AI Mode and see a useful summary of the key changes you need to make on your website.
You may appreciate viewing the dedicated page we have constructed for you by clicking the learn more button below.
Popular Q & A
Regarding Generative Engine Optimisation
With Generative Engine Optimisation being such a new technology, we have composed a Q & A section from the most popular searched questions online.
We hope you find this helpful and that it contributes to your better apprehension of Generative Engine Optimisation.
Contact Us By Email Or Phone Call For Generative Engine Optimisation
With Generative Engine Optimisation being such a new technology, we know that you may have many questions about what it is and how to incorporate it into your companies online content.
Our contact page can be reached by clicking the green button below so feel free to give us a call or email and we will be happy to help in any way we can :).
FAQs
Explore the frequently asked questions below that may be of interest to you about our GEO service.
GEO stands for Generative Engine Optimisation, this is the process of optimising your website or all online content so that all AI search engines (aka answer engines) will choose your content to directly answer a users query and be the AI-generated output response (AI overview).
GEO matters because dramatically more people are changing their search behaviour and using the very personalised and accurate AI search engines (aka Generative Engines) instead of the traditional browser search engines. This is because the traditional browser search engine leaves online users clicking through partially relevant website pages which are not always relating to their specific query and therefore costs the user time to find the correct information they were seeking.
AI Generative Engine Optimisation is so important because it will provide your online content with a 41% increased chance of being the recommended answer to a users query when compared to no GEO being implemented. Furthermore, the user that is shown your content from a AI search engine is much more likely to purchase your service or product thanks to the precise nature of AI parsing.
SEO as of today 12/06/2025 still has its value as society is currently transitioning from the standard browser search engines to AI search engines. Therefore it will still benefit a company to have good SEO and to maintain it. This being said, we do not know how quickly society will adopt the usage of generative engine search and when they do SEO will provide very little benefit to online content owners.
This is because SEO only provides one of seven criterias that AI search engines look for when choosing a website to show a user as the featured snippet so in our opinion, maintaining your existing SEO and strongly implementing GEO will be the wisest way forward for business owners.
Pay-Per-Click is an excellent form of digital marketing as it brings immediate results and funnels your ideal customers to your website if you are using traditional non AI enhanced browsers. Now that AI search engines (Generative Engines) are taking over and becoming the new user behaviour, pay-per-click will no longer be as successfulfhl as some of you reading this may be experiencing.
GEO on the other hand is essentially the new SEO as it will obtain the attention from AI search engines and when your content is chosen it will be used as the number one spot the AI overview. With GEO you will continuously receive a certain amount of organic traffic to your website on a regular basis that requires much less investment than the pay-per-click service so over the long term, you will see much better fiscal returns with GEO.
The success of a GEO campaign can be measured via the amount of visits to your website that originated from a generated engine search (AI search engines). Additionally, we have a very comprehensive academic study completed at Princeton University that verifies the work that we do enhances a websites chances of being selected by a generative search engine(AI search engine) by up to 41%.
The time it takes to see results with Generative Engine Optimisation depends on many factors such as:
- The quantity of competition in your industry.
- Whether you choose to have just your website or all your media platforms GEO compliant.
- Your current level of Authority in your industry.
Like it’s predecessor SEO, GEO is a methodology that takes time to implement and see significant results but once you are indexed and selected by AI search engines, they will continue to use your content moving forward.
We can confidently guarantee you that with a six month continuous implementation of GEO, you will see three times the amount of AI search engines visiting your website per month.
What Our Clients Say
Discover how NeuralAdX Ltd has transformed our clients online presence with AI-Enhanced software combined with the skilled implementation of Generative Engine Optimisation techniques.
